Dimensions of Customer Productivity
The dimensions of customer productivity can be best understood, when we see it through customer’s lens:
Inputs
- Ease & Convenience
- Unification
- Simplification
- Fast & Efficient
- Time saving
- First time right
Outputs
- Functional – Emotional Balance
- Trading Up/Down the Value-Price Ladder
- Value Enabling and Enrichment
- Education/Information
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